SteelHouse
SteelHouse was founded by a team of experienced direct marketers from eHarmony, E*TRADE, Oracle and Rubicon who were frustrated with the status quo and lack of technological innovation that could really help marketers dramatically increase their eCommerce conversions, sales and revenue. After scouring the marketplace, we found that the Behavioral Commerce technology we needed simply did not exist. So we built it.
Our vision was to enable eCommerce marketers to offer different shopping personalities different incentives – at the right time, in the right manner – to increase conversions and accelerate sales and revenue for eCommerce sites. The site would receive the optimal revenue for each type of shopper, and the shopper would receive their optimal incentive to buy.
With these goals in mind, SteelHouse developed the world’s first award-winning, patent-pending personality-driven shopping platform. For the first time ever, eCommerce sites can: Gain Insight: See what type of shopping personalities their visitors have Get Proactive Recommendations That Will Increase Their Conversions: SteelHouse automatically recommends opportunities to increase conversions, sales and revenue among different types of shopper personalities Act In Real-Time: Immediately act on approved opportunities in real-time by building and launching segmented and escalating ads across ad networks and client channels (i.e. home page, related site pages, online ads and oth.er channels) based on unique shopper personalities.
Quickly Optimize Campaigns: SteelHouse’s unprecedented touch-screen user interface gives marketers complete control over their campaigns, including the ability to use hundreds of individual, shopper-specific acquisition, conversion, retention and winback funnels while seeing the incremental lift of each campaign as compared to a constant control group. As the product of decades of marketing experience, the SteelHouse Behavioral Commerce platform delivers what eCommerce marketers have always wanted. After all, they’d expect nothing less from something created by marketers, for marketers.
Call SteelHouse today to learn more about Behavioral Commerce and howSteelHouse is leading the eCommerce marketing industry with unparalleled innovation, proven ROI, and customer service.
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