Education · 09/02/2025

This paper delves into the significant role of emotion in building campus culture and brand marketing within American universities. Through analyzing cases such as freshman orientation, alumni events, and athletic competitions, it reveals how emotional connection shapes campus culture and enhances student belonging. It also examines how brands like Starbucks and Airbnb utilize emotional marketing strategies to gain consumer trust and loyalty. The study emphasizes that in the digital age, emotion remains a crucial link connecting brands and consumers.

Finance · 08/13/2025

Katin, California's first surf trunks brand, has been dedicated to crafting high-quality apparel since 1954. Now, you can enjoy up to 6% cash back when you purchase Katin products through Extrabux. Experience the California surf culture while saving money. Katin offers a range of surfwear, including trunks, boardshorts, and other related apparel. Shop now and take advantage of the cash back offer to make your next surf adventure more affordable.

Finance · 05/02/2025

Sanyo Electric's Q1 2025 financial report is strong, with after-tax net profit increasing by over 80% year-on-year to NT$32 million, and EPS of NT$0.12. This is attributed to strategies such as strengthening distribution channels and revitalizing land assets. The Taishan plant has been included in the urban renewal plan, which will bring considerable revenue in the future. Sanyo Electric will continue to cultivate its brand, expand its product line, and seek new investment opportunities.

Education · 10/18/2024

This paper examines the collaboration between the University of Virginia and Howler Brothers as a case study of how alumni entrepreneurship can contribute back to the alma mater, reshape the university's brand image, and enhance its cultural influence. It emphasizes that alumni entrepreneurship is a crucial engine for university brand building, the alumni network serves as a powerful booster, and university fashion acts as a carrier of cultural identity and expression. The paper proposes that universities should actively support alumni entrepreneurship and build a win-win ecosystem.

Taxation · 07/23/2025

This article provides a guide for individual taxpayers on how to combat identity theft. Key steps include stopping interaction with the thief, updating passwords, reporting the theft, and obtaining an Identity Protection Personal Identification Number (IP PIN) to help readers effectively safeguard their tax information.

Taxation · 07/23/2025

This guide offers effective methods and tools to help taxpayers protect personal information and prevent tax fraud. Learn how to obtain an Identity Protection PIN (IP PIN), report suspicious activities promptly, and properly store important documents to safeguard your financial security and personal information.

Taxation · 07/25/2025

The Identity Protection Personal Identification Number (IP PIN) is a six-digit code that helps prevent identity theft. Anyone with a Social Security Number or an Individual Taxpayer Identification Number can apply for it, ensuring their tax security. By ensuring that your tax return documents are properly verified, you can file your taxes with peace of mind.

Culture · 08/13/2025

Pop Mart is a cultural and entertainment company that sells art toys primarily through a blind box model. Through IP operation and global expansion, the company has rapidly risen to become a leading enterprise in the art toy industry. Pop Mart is committed to promoting art toy culture, connecting consumers with art, and spreading joy and art toy culture around the world. They focus on creating unique and collectible figures, fostering a strong community among collectors and art enthusiasts.

Culture · 07/08/2024

British premium fashion brand Urbanic has launched Savana, a new brand tailored for Gen Z women. Savana focuses on fashion, quality, and affordability, utilizing AI-powered production for sustainable development. This launch signifies Urbanic's innovation and foreshadows emerging trends in Gen Z fashion consumption. It aims to provide stylish and ethically produced clothing at accessible price points, appealing to the values and preferences of the modern, conscious consumer.

Social Networking · 06/25/2024

Glamnetic, a beauty brand, achieved significant success through TikTok marketing. However, recent revelations about a Shenzhen-based 3C brand requesting influencers to conceal sponsorship deals expose issues within the influencer economy. This incident highlights the importance of transparent sponsorship collaborations for building consumer trust and fostering healthy industry development. The lack of transparency can erode consumer confidence and create unfair competition. Clear disclosure of sponsored content is crucial for maintaining ethical standards in influencer marketing.

Education · 05/23/2025

Fordham University illuminated the Empire State Building, showcasing an innovative marketing approach to elevate its brand. This digital landmark integration, featuring the university's mascot, effectively tackled enrollment challenges. The campaign fostered a mutually beneficial relationship between the university and the city, creating a memorable and impactful brand narrative. This unique strategy demonstrates how universities can leverage iconic landmarks to enhance visibility and connect with a wider audience, ultimately driving positive outcomes for both the institution and the surrounding community.

Education · 08/14/2025

The Overseas Summit Forum serves as a bridge for overseas enterprises entering the China market, focusing on high-net-worth individuals, analyzing market trends, building a cooperative ecosystem, and enhancing brand influence. Forum highlights include global perspectives, keynote speeches, case studies, international education outbound strategies, and networking opportunities. Overseas companies should carefully plan their booths, prepare promotional materials, actively participate in forum activities, emphasize on-site interaction, and follow up after the event to target high-net-worth individuals and increase brand exposure.

Education · 02/15/2025

Clemson University's 'Fiercely Forward' branding campaign successfully elevated the university's reputation and attracted more students and research funding through three strategic pillars: commitment to excellence, unified strength, and social responsibility. The campaign not only boosted the local economy but also showcased the multifaceted value of higher education institutions in modern society. It offers valuable lessons for other universities looking to enhance their brand and impact. The initiative highlights the importance of aligning brand strategy with institutional goals and demonstrating a commitment to positive societal change.

Finance · 05/16/2025

"Kua Jing Yan" (Cross-border Eye) is a comprehensive service platform for cross-border sellers under Shenzhen Ecloud Technology Co., Ltd., aiming to help sellers quickly solve overseas needs and find service resources. Through case studies, it showcases the platform's value in assisting sellers with brand upgrades and optimizing overseas warehouse operations. For sellers hoping to succeed in the cross-border e-commerce field, "Kua Jing Yan" is a platform worth paying attention to. It provides resources and solutions for efficient overseas expansion and brand building.

Travel · 08/06/2025

The Long Island DENGAO Boutique Hotel investment immigration project is managed by the American Lending Center, leveraging an international hotel brand. With its prime location and an experienced management team, it offers investors an ideal investment opportunity.