Education · 09/02/2025

Southwest Airlines is known for its low costs and customer-friendly approach, but the core of its success lies in the emotional connection it fosters beyond low prices. Through excellent service, flexible policies, and proactive CSR initiatives, Southwest Airlines has earned long-term customer loyalty. Companies should be wary of "greenwashing" and genuinely commit to their social responsibilities. Southwest demonstrates that prioritizing customer experience and ethical practices builds stronger, more resilient brand loyalty than simply competing on price.

Taxation · 08/13/2025

Publication 80 – Circular SS is a tax guide designed for employers operating in the U.S. Virgin Islands, Guam, American Samoa, and the Northern Mariana Islands. It covers key topics such as income tax withholding, employer reporting obligations, and employee tax responsibilities. This resource helps businesses ensure tax compliance while supporting employee development.