Education · 05/31/2025

This article examines the breakthroughs in American university advertising education and emerging industry trends, using the outstanding performance of Syracuse University students at the Clio Awards as a case study. It emphasizes the crucial roles of practice-oriented learning, industry mentorships, and data-driven approaches in cultivating future advertising talent. The article also explores the potential of virtual/augmented reality technologies in language learning advertising, offering a glimpse into the future of the field. This forward-thinking approach prepares students for the evolving demands of the advertising industry.

Education · 08/27/2025

This paper delves into the innovative ecosystem and talent development strategies of American universities in the STEM field. From Purdue University's GRFP performance, Margaret Rossiter's contributions to the history of science, Clemson University's support for undergraduate research, to Michigan State University's construction of an inclusive environment and the emergence of outstanding talents at UC Berkeley, it comprehensively demonstrates the strengths and challenges of American universities in STEM. The analysis covers various aspects, showcasing how these institutions foster innovation and cultivate future STEM leaders. The paper also offers insights into the future development directions within STEM education and research in US higher education.